Winning Federal Government Contracts

american made rubber bands

Winning U.S. federal government contracts can offer numerous benefits. A business that successfully navigates the process and wins contracts will have access to increased opportunities for growth, stability, and prestige. However, it requires preparation, attention to detail, and a clear understanding of the process. This can be challenging, especially for businesses not familiar with the regulations, standards, and platforms where contracts are awarded. Here are some tips to help you along the way (if you’re a distributor of Alliance-branded products be sure to read the last paragraph!):

  • Understand Federal Contracting Requirements:
    Familiarize yourself with the Federal Acquisition Regulation (FAR) and other regulations that govern government contracts. Understand the types of contracts available and their requirements.
  • Register Your Business:
    Register your business in the System for Award Management (SAM). This is a requirement to bid on federal contracts.
  • Identify Suitable Opportunities:
    Use websites such as and FedBizOpps to find and track contract opportunities that match your business’s products and services.
  • Network with Government Agencies and Prime Contractors:
    Attend industry days, trade shows, and other networking events hosted by government agencies. Establish relationships with contracting officers and prime contractors who may need subcontractors.
  • Study and Follow Proposal Guidelines:
    Each request for proposal (RFP) has specific instructions and requirements. Follow the guidelines precisely and provide all requested information.
  • Offer Competitive Pricing and Quality:
    Ensure your pricing is competitive and that you offer high-quality products or services. Consider offering value-added services or products to differentiate yourself from competitors.
  • Build a Strong Proposal:
    Clearly demonstrate how your company can meet the agency’s needs and offer solutions to their challenges. Highlight your experience, past performance, and capabilities.
  • Meet Deadlines:
    Submit your proposal on time. Late proposals are usually not considered.
  • Prepare for Debriefing:
    If you don’t win a contract, request a debriefing from the agency. Use the feedback to improve your proposals for future opportunities.
  • Stay Compliant:
    Ensure your business complies with all regulations and ethical standards. Non-compliance can lead to contract termination and potential legal issues.
  • Follow Up:
    Stay in touch with contracting officers and agencies even after submitting your proposal. Building relationships can lead to more opportunities in the future.
  • Get Relevant Certifications:
    Obtaining certifications such as Women-Owned Small Business (WOSB) or Service-Disabled Veteran-Owned Small Business (SDVOSB) increases your competitiveness and access to set-aside contracts.
    DID YOU KNOW? Distributors that offer Alliance-branded products meet this criteria! 

When distributors offer Alliance branded products, they’re able to meet the criteria for GSA set-asides for Women-Owned Small Businesses as well as “Buy-American.” (which means they will have fewer businesses to compete with).  The Federal Government establishes these benefits to level the playing field for small businesses. Some set-asides are open to any small business, while others are open only to small businesses participating in SBA contracting assistance programs. SBA’s contracting assistance programs exist for certain socio-economic categories that are largely underrepresented (such as women-owned and service-disabled veterans).

Interested in Becoming a Distributor?

Alliance provides high quality products, fairly priced, delivered on time. Visit our “Become a Distributor” page to learn more!


Alliance Rubber Company is a family-owned business with humble beginnings that has grown into a thriving American success story. Since 1923, Alliance Rubber has proudly produced rubber bands for use in the home and workplace. Continuing to manufacture its products in the USA, enables Alliance to provide high-quality products, fast service, and fresh stock that is built to last. Alliance Rubber, a women-owned company, manufactures bands that ‘Hold Your World Together.’

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