The Secret Behind Our Success

Many have asked how we became America’s largest manufacturer of rubber bands, and we thought it was time to share.

The reason: magic.

Meet magician Howard Posener.

Take a gander at how he gradually multiplies rubber bands

The secret behind our success


Alliance Rubber Company is a family-owned business with humble beginnings that has grown into a thriving American success story. Since 1923, Alliance Rubber has proudly produced rubber bands for use in the home and workplace. Continuing to manufacture its products in the USA, enables Alliance to provide high-quality products, fast service, and fresh stock that is built to last. Alliance Rubber, a women-owned company, manufactures bands that ‘Hold Your World Together.’

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